Native 1080P Output
Generate full-HD video directly for social, product, presentation, and editing workflows. The live form exposes 1080P as its highest resolution and does not present an upscale as native 4K.
See full output specs →
Wan 3.0 · AI video
Wan 3.0 AI Video GeneratorFor Your Imagination
Generate cinematic videos from a single text prompt or image. Wan 3.0 brings real physics, multi-shot consistency, and synchronized audio to your creative workflow — no film school required.
What Is Wan 3.0?
Wan 3.0 is an all-in-one video generation model unified support for multiple creative capabilities, including reference, editing, replication, and driving. It generates videos up to 30 seconds with omni-modal reference, and can parse files, web pages and complex images. With production-grade character consistency and lifelike visuals and sound, it delivers an immersive audiovisual experience.
Whether you're a solo content creator building a YouTube channel, a marketer producing product demos, or an indie filmmaker experimenting with AI-assisted storytelling, Wan 3.0 is built to fit into your workflow — not replace your creative vision. It handles the technically difficult parts (physics, audio sync, frame consistency) so you can focus on the story you want to tell.
For creators, marketers, and indie film teams, Wan 3.0 removes the hard parts of AI video production: physics-aware motion, stable subjects, and shot-to-shot consistency.
For a deeper look at the features and how to get started, check out our Wan 3.0 AI video generator.
What Makes Wan 3.0 Different
Wan 3.0 is designed as a complete browser workflow: prepare a text or reference-led brief, choose up to native 1080P and 30 seconds, review the credit cost, then generate picture and sound together.
Complete Clips up to 30 Seconds
Use a longer timeline for an opening, action, transition, and closing frame in one generation. Structure longer prompts in clear beats and review continuity before publishing.
Explore duration controls →Synchronized Audio Generation
Generate sound with the visual sequence. Describe dialogue, ambience, music direction, and action cues in the prompt so timing can be reviewed as a complete scene.
Explore all Wan 3.0 features →Text, Frames & Multimodal References
Start from text, define first and last frames, or combine image, video, and audio references. Crop or trim media in the form and identify each reference with an @ tag.
Try the Wan 3.0 AI video generator →Creation Pipeline
How it works
Three steps from idea to file you can publish. No separate motion package or audio pass required for supported plans.
- Step 1
Write prompt
Set the scene, camera move, and mood. Add an optional reference image when you want the look locked in.
- Step 2
Set parameters
Pick duration, aspect ratio, and quality tier. Wan 3.0 balances fidelity with turnaround so you can iterate fast.
- Step 3
Download video
Review the render, refine the prompt if needed, then export in the format your editor or ads manager expects.
Audiences
Who Uses Wan 3.0 — and What For
Wan 3.0 is general-purpose by design. These are the workflows where creators and teams are already getting the most value.
Content Creators & YouTubers
Turn episode concepts, travel footage B-roll descriptions, or tutorial intros into ready-to-edit video clips. Wan 3.0 helps solo creators produce at a pace that previously required a full video team. Generate multiple variations of the same scene and pick the best take.
Marketing & Advertising Teams
Produce product demo videos, social media content, and campaign hero videos without a production budget. Wan 3.0 maintains visual consistency across a series of ads — same brand color palette, same environment, same product presentation — shot after shot.
Indie Filmmakers & Storytellers
Use Wan 3.0 to visualize scenes before committing to a shoot, generate background plates, or create short-form narrative content entirely within the AI pipeline. Multi-shot consistency makes it possible to cut together coherent sequences that hold up on a large screen.
Educators & Explainer Video Producers
Bring complex concepts to life with custom visuals generated on demand. No stock footage licensing, no animator required. Describe the process or scenario you want to illustrate, and Wan 3.0 builds the visual around your script.
E-Commerce & Product Photography
Generate product showcase videos — rotating views, lifestyle contexts, studio setups — directly from product images. Wan 3.0's image-to-video pipeline preserves product fidelity while adding professional motion and lighting.
Creative Operations Teams
Prepare references, standardize prompt briefs, and create multiple campaign variations from one shared workflow. The visible cost estimate and reusable media inputs make production planning easier across a team.
Signal
Why Creators Are Switching to Wan 3.0
There are a growing number of AI video tools on the market. Here's what consistently brings creators back to Wan 3.0 — and keeps them from switching to something else.
Output quality you can actually publish
Wan 3.0 generates native 1080P video for common social, product, presentation, advertising, and editing workflows.
Physics that doesn't break immersion
Hair moves with air currents. Water flows around obstacles. Fabric drapes naturally. These are the details that separate believable video from obviously AI-generated content — and Wan 3.0 gets them right by default.
Audio that belongs in the scene
Generated audio in Wan 3.0 is conditioned on the visual environment, not applied as a generic sound layer. The difference is immediately audible.
References you can prepare in the form
Crop images, trim video and audio, track upload progress, and assign @ tags before the generation task begins.
Up to 30 seconds in one task
Plan an opening, action, transition, and closing beat inside one short-form generation instead of stitching several tiny clips by default.
Flexible input modes
Start from text, first and last frames, or combine image, video, and audio references within the same workflow.
Versions
How Wan 3.0 Compares to Previous Versions
If you've used Wan 2.6 or Wan 2.7, you already know the baseline. Wan 3.0 isn't an incremental patch — it's a rearchitected model with fundamentally different capabilities in the areas that matter most to working creators.
Wan 3.0 is the version where the gap between “AI-generated” and “professionally produced” starts to close.
Frequently Asked Questions About Wan 3.0
Wan 3.0 is an all-in-one video generation model with unified support for reference, editing, replication, and driving. It creates videos up to 30 seconds with omni-modal reference, and can parse files, web pages, and complex images. With production-grade character consistency and lifelike visuals and sound, it delivers an immersive audiovisual experience.
Ready to Create With Wan 3.0?
Build native 1080P clips up to 30 seconds with synchronized audio. Start from text, reference media, or first and last frames, then prepare every input in one workspace.
Review the credit cost before generation. Paid usage and commercial terms are shown with the active plan.